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Type of persuasive technique
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Link to an advert which uses this technique
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The anecdote: Personal experience or story which is sold
to us as proof.
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Adjectives: Crisp, fresh, healthy, nutritious, ect…
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Repetition: Key points, positives about the product, themes ect…
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Statistics: Often presented as factually accurate but sometimes they are a bit
dubious.
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Fact: A statement that is true and can be proven.
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Friday, 4 November 2011
(30.1.2)
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